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Yvonne LaRosa

Director of Marketing

Yvonne Web Tile Medium

With more than 30 years of advertising and marketing experience, Yvonne leads our brand strategy, multichannel creative development, and sales communications to strengthen brand awareness and drive market expansion.

She began her career as a Copywriter, developing consumer advertising campaigns for nationally recognized brands, including Miller Genuine Draft, Virgin Atlantic Airways, Mike’s Hard Lemonade, JetBlue, and Bravo TV. Over the years, she produced extensive television, radio, print, out-of-home, and digital media campaigns, establishing herself as a dynamic and versatile creative leader.

Yvonne later transitioned into the pharmaceutical industry, joining the second-largest contract manufacturer in the United States, where she held dual roles as Creative Strategist and Sales Manager. In these positions, she led the development and execution of private label, e-commerce marketing for major retailers such as Amazon, Walmart, and Costco, while also managing sales initiatives for discount grocers and big box chains, including BJ’s Wholesale Club.

An energetic and solutions-oriented professional, Yvonne thrives in fast-paced environments that demand strong leadership, strategic insight, and disciplined execution — with a smile.

Outside of work, she enjoys spending time with her two beautiful daughters and her large family. She loves the gym, boxing, hiking and the impromptu road trip in search of big sky.